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Track Social Media Sales
Track Facebook Visits: Project

How to Measure Facebook Marketing ROI?

From videos to photos, anything which you use for promoting your business via social media has a very great impact on the image and performance of your business online. Though social media channels like Facebook and Twitter are great platforms for reaching to a large number of targeted customers, if not handled properly it can be darker for the businesses. Only by analyzing and tracking Facebook visits you can get a clear understanding of whether your efforts worth or not. But, a lot of businessmen have no idea about how to track Facebook visitors or Facebook marketing ROI. Keep reading to know about the three factors which you should take into account in order to measure the Facebook marketing ROI.

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  • Track Facebook Visits


The very first thing which you need to take into account for measuring the Facebook marketing ROI is to determine how much visitors are coming on your site through Facebook. Tracking the Facebook visits are not a daunting task. There are several web-based analytic tools available today which you can use to know how many users are coming on your site through the Facebook account. Once you use the web-based analytic tool, you will get a tracking token which you should add on the HTML page of the site to know from where the traffics are coming from.

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  • Track Facebook Hits


The second thing which you look into is how much hits you will get on your Facebook marketing campaign. If the number of hits on your Facebook campaign is lower than how much followers you have then you should look for some new strategies in order to grab the attention of your followers. By deep analysis, you can easily understand where you are lacking to engage your followers. Constant tracking of Facebook hits will surely help you in getting a clear understanding of whether your marketing strategies are working on expanding your business or not. If you have not found free time in tracking Facebook performance on a weekly basis, you should track at least once in a month to get a clear perspective about where you are moving.

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  • Track Facebook Sales


No matter how much time, money or effort you are putting on making your marketing campaign success, nothing value if you will not achieve your conversion goal. By tracking the Facebook sales you can get a clear perspective about whether you are going in the right direction or not.


By keeping these points in mind, you can easily make an effective Facebook marketing strategy. If you are looking for one of the best web based analytic tools for tracking Facebook sales, hits, and visits, you should look no further than http://www.tracksocialmediasales.com/.

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